App Store increase in the price of applications in Europe from next month

App Store increase in the price of applications in Europe from next month

Apple announces bad news for Europe, namely an increase in the prices of applications on the App Store in countries where the euro is the currency. This will be a reality from October 5, 2022. This will also be the case in the following countries: Chile, Egypt, Japan, Malaysia, Pakistan, Poland, South Korea, Sweden and Vietnam.

The price hike on the App Store in Europe will affect both apps and in-app purchases. There is one exception: auto-renewing subscriptions, those don’t change.

App Store increase in the price of applications in Europe from next month

What will the new prices be? Apple released a list. Thus, the first prize will no longer be €0.99 but €1.19. For apps and in-app purchases currently priced at $9.99, this will drop to $11.99 next month. As for the highest level, it is now at €999.99 and will increase to €1,199.99 from October 5. Here are several examples of prices (before -> after):

  • 0,99€ -> 1,19€
  • 1,99€ -> 2,49€
  • 2,99€ -> 3,49€
  • 3,99€ -> 4,99€
  • 5,99€ -> 6,99€
  • 6,99€ -> 7,99€
  • 7,99€ -> 9,99€
  • 8,99€ -> 10,99€
  • 9,99€ -> 11,99€
  • 20,99€ -> 24,99€
  • 39,99€ -> 47,99€
  • 99,99€ -> 119,99€

The price change takes place from time to time on the App Store. It depends on the economic situation of a country or region. Here, Europeans suffer from the exchange rate of the euro against the dollar. Apple therefore decided to do the necessary. As a reminder, we have already experienced a price increase with the launch of the iPhone 14. Prices have risen significantly, especially for the Pro models.